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How Does Text Marketing Work?

Step 1) Sign-Up For Your Keyword and Choose Number: Select a keyword that will work best for you and your customers. For Example: Gino’s Pizza might choose a keyword “pizza” or “ginos”. This is a word that is relevant to your business name or product. Choose your toll-free number.

Step 2) Promote Your Keyword: Promote your number and keyword on your existing marketing campaigns (radio, print, newspaper), store front (at the cash register, table, etc), website, social media, etc. For Example: Your advertisement on Facebook, website, business card, or newspaper might say: Text “PIZZA” to 888-444-2332 to receive a Free Drink and get special offers!

Step 3) Customers/Leads Opt-In: When a person opts in by sending the keyword to the number they will receive an auto response which you can customize – great for instant savings/coupons/etc. This adds them to your marketing list which you can text anytime.

Step 4) Send Out Your Group Text Message: Send your mobile marketing message out to your list of clients for special events, coupons/sales, or new products. This could be a reminder or any type of message you like.

Step 5) Reap Your Rewards: Text messages have a more than thirty percent response rate making it the most effective way of marketing. Send out your marketing messages for daily, weekly or monthly events, specials, or reminders and watch your business grow.

How Do I Build My List of Contacts?

Social Media

Advertise your opt-in on your Facebook or Twitter home page!

Offer Incentives

Give potential clients an incentive for opting in. Offer a giveaway or discount for opting in!

Business Cards

Add your “keyword to number” on your business cards or hand out pamphlets!

Cross Marketing

Utilize cross marketing to increase your opt-ins by offering free items from company A if you opt-in to company B!

POS Terminal

Add the “keyword to number” at your Point Of Sale locations!

Receipts

Put your call to action on all your store receipts for maximum exposure!

Radio/Newspaper

Add your “keyword to number” to your existing marketing campaigns!

Website

We offer web widget tools to gather opt-ins through your own website with ease!

Who Should Use SMS Marketing?

Nearly any business or organization can utilize group text messaging. Some of the most popular are:

Retail

Recreation

Churches

Restaurants/Bars

Medical

Government

Car Delearships

Real Estate

Events/Venues